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How To Write a Book or Create an Info-Product - Even If You're a Monkey ... Guaranteed!

By Matt Furey

The five main reasons why people don't write books or create info-products are as follows:

1.) They DON'T THINK THEY CAN;

2.) They think they don't have good enough qualifications;

3.) They don't know how.

4.) They don't think there's a HUGE market for the info-product.

5.) They think that it takes too much time and believe they don't have enough time.

Here's the brutally honest answer to all of the above.

Don't Think You CAN - Phooey!!

I am on the verge of teaching a monkey to write a book. All he has to do is make a bunch of sounds. While he's jumping around, tearing the place apart, I have a tape recorder going. After a few hours, when I think he's "said it all" - I hand the tape to someone and have it transcribed.

Don't have good enough qualifications:

This excuse is one-part self-doubt and two-parts stupidity. The underlying feeling behind this belief is this: If I'm not the world's best attorney, the world's greatest president, the world's greatest mom, the world's champion boxer, the world's top penile enlargement surgeon - then I'm not qualified.

Key thing to remember is that most of the world's best will NEVER write a book. This means that someone has to do it. And that leaves room for an expert. And guess what? The definition of "expert" is not "world's best." It simply means I know the subject better than everyone else in the room. Put any of you in a classroom in China and you're the expert in English. Assuming you're from the U.S. - you'd probably be an expert in football and baseball, too. And just think: You're NOT even Jon Gruden or Joe Torre.

Don't Know How

Again, you don't NEED to know how. You think Dennis Rodman knows how to write a book? How about Mike Tyson? And for that matter, do you actually think Hillary Clinton wrote her latest tome? Don't think so.

Now, if you want to learn how to write it all by yourself, I can teach you the process. It's called plopping your ass in a chair and moving your fingers on a keyboard. And ... while those fingers are moving you spew forth blood, venom, rage, anger, love, peace, passion, joy - whatever comes to mind.

Imagine you're you've just slammed down a few cold ones with a bud and he asks you for your unvarnished opinion about your area of expertise. Throwing all caution to the wind - you tell him what you think in a blunt, locker-room style manner. That, my friend, is one of the key secrets. And it's not just a "manly" testosterone laden approach. Witness the success of woman author Ann Coulter - and you'll get the picture.

Not a HUGE market for the book:

Let's suppose you DON'T have a HUGE market for your book or info-product. But you DO have a market. Then price your info-product accordingly. And, just so you know - "accordingly" does NOT mean $20. It might mean $500, $1,000.00 - even more. Depends on the value of the information to this target market. I have an info-product for people interested in catch wrestling. It goes for $597.00. I have another info-product that targets Personal Fitness Trainers and Professionals. Current price point is $697.00. Believe me now and listen to me later - there are "riches in niches."

It takes too much time and I don't have enough time.

Again, presuming that you alone are doing all the work, if you think it takes too much time or that you don't have the time, then don't even try. Stay poor. Life will be better for you if you maintain your miserable S.O.B. status.

Honestly, here's the deal - if you crank out four double-spaced pages of venom per day - then you'll have a written info-product (book, course, manual) finished in 3-4 months. If that's too much time for you to invest in greatly improving your life, then go clean floors at McDonalds.

Alright, that's enough pillow-talk for today. Got the hate out of my system. Now it's time to go hug my wife and son.

By the way, all of the above will be taught in much more detail at my forthcoming seminar, which you would be wise to attend. Click here for more information.





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